1. Find your first location

Click Marker on the Overlay tab's toolbar and search an address right there — type something like "425 Market Street" and the pin drops exactly where you meant, no guessing on the map. The moment it lands, that marker's own settings open on the right.

2. Pick how it looks — Icon or Photo card

Every marker is either an Icon or a Photo card. An Icon starts as a plain pin, but you can swap it for almost anything — search "burger" and there's a hamburger glyph waiting — then size it Small, Medium, or Large and recolor it to match the brand, brown for a burger place. A Photo card skips the icon entirely: upload an image from your computer, or just paste in a URL, and that photo becomes the marker itself, right on the map.

3. Set up what people see when they click it

With the marker selected, open its Popup tab. This is the click-popup: its own photo (it can be different from the on-map one), a free-text description, and up to two buttons. A Navigation button is on by default — it opens Google Maps and gives directions straight to that spot. Check the Link box to add a second button pointing anywhere you want, a menu or a booking page.

4. Add every other location

For the next store, the fastest way is to copy what you just built — select the marker, Ctrl+C, Ctrl+V, and every setting (icon, color, popup) carries over on the duplicate; just open its Location field and search the new address. Or draw a brand-new marker from the toolbar and set it up from scratch — either works.

5. Turn on the clickable location list

Click empty space on the map to close the marker panel, and the Overview panel settings appear — off by default. Turn it on, upload a brand photo, write a description, and pick how each location shows in the list: a plain Dot, a Number, or each marker's own Icon or photo. Now every visitor gets a clickable list beside the map — tap an entry and it jumps straight to that location and opens its popup.

6. Save it, then publish

Sign in (free), tap the save icon in the top-right corner and give the map a name, then hit Publish. You get a shareable link you can send to anyone, plus an embed code you can paste right into your own website — the map you just built, live, with its own Analytics tab showing views and clicks per location.

Also worth knowing

Draw a Polygon or Circle overlay around a location to mark its delivery zone or service radius. And the same styled map exports as a PNG or SVG for business cards, local ads, or in-store signage — free up to 2048px, paid tiers beyond that, all safe for commercial use since OpenStreetMap attribution is baked into every export.